marketing

Talking Music Marketing and Promotion with D.I.WHY Radio

This past Sunday I was invited into the WEMF’s D.I.WHY radio show. Hosted by Andrew “F-Word” Lowery of SHOP Productions, Meracula, and FORT! The Band, the show seeks to explore DIY methods, processes, and ethics as it pertains to the music business. The topic for this week’s show was “Promotion and How to be a Viral Internet Sensation.” Other guests included the folks behind the Boston Compass/Boston Hassle and the band Sexy Coyote. We discussed methods of promoting one’s band, being a part of a community, and making your music accessible. It was a really great conversation and I enjoyed learning from the other folks on the panel. We also enjoyed a live performance from Sexy Coyote. Listen below. (more…)

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OTiS Coverage Round Up

For the past month I’ve had the pleasure of working with the Brooklyn based Rock.Soul.Groove act OTiS. They recently celebrated the release of their debut self-titled album. The album will be released digitally on March 16 via Amazon.com, Emusic, and iTunes.

The Round Table Online included OTiS in their “Makin’ It” feature.

Rock NYC teased the new album and previewed 2 of the bands upcoming performances.

7duckets gives a nice walk through of the album, track by track, and previews the bands’ CD release show.

Music Matters in Brooklyn will be carrying copies of the CD.

Their MySpace page has a clickable banner as well as an updated bio.

Amazon.com already has audio previews of all the entire album.

A press release will be serviced this week.

Their very successful CD release party took place on Friday, February 26 at Sullivan Hall in the West Village of Manhattan, selling an unprecedented amount of Tshirts and CDs and an unprecedented audience filling the room.

OTiS on MySpace / OTiS Homepage / OTiS on Twitter